Year 10 school-based program campaign

Year-10-students

WA Health recommends all year 10 students in Western Australia receive the meningococcal ACWY (MenACWY) vaccine.

This vaccine is offered free for year 10 students and protects against meningococcal disease, specifically 4 serogroups of meningococcal bacteria: A, C, W and Y.

This age group experience some of the highest rates of meningococcal carriage and illness. Once infected, they can transmit the bacteria to other people who are at increased risk of infection, including young children.

It is anticipated that immunising year 10 students will reduce the spread of this potentially life-threatening infection in WA.

Find out more about the year 10 school-based immunisation program.

Objectives
  • Alert year 10 students and their parents that parents need to sign and return their child’s immunisation consent forms distributed by their school for their teenager to participate in the program.
  • Inform year 10 students and their parents that:
    • meningococcal can kill
    • it is easily spread
    • older teens have some of the highest rates of infection
    • the vaccine protects against four types of meningococcal disease: A, C, W and Y.
Key messages
  1. Sign and return the immunisation consent form for the year 10 immunisation program.
  2. Meningococcal can kill.
  3. There has recently been an increase in meningococcal notifications in WA.
  4. Meningococcal spreads easily.
  5. Older teens have some of the highest rates of infection.
  6. The meningococcal vaccine protects against four types of meningococcal disease.
  7. Students will receive the vaccination at school from a visiting immunisation nurse.
  8. Students will not receive a vaccine if the consent form is not signed.
  9. Contact your GP or immunisation provider if your child misses out on the vaccine during the year.
  10. Visit healthywa.wa.gov.au/immunisation for more information.
Target audience

Primary audience

Parents of children starting year 10 in 2019

Secondary audience

Students in year 10 in 2019

Timing

The campaign ran on radio during February 2019 and will be promoted online until the end of March.

Campaign materials

You are encouraged to download and share these materials to help us reach our target audience and achieve our campaign objectives.

Please be in touch if you need alternative formats and let us know how you are using these materials. Thanks for your support.

Radio

15 sec – metro (WAV 4.3MB)
30 sec – regional (WAV 529KB)

Posters

A3 poster version 1 (PDF 1.2MB)

Year 10 school-based immunisation program mother and daughter poster
A3 poster version 2 (PDF 1.2MB)

Year 10 school-based immunisation program mother and son poster

Digital

Facebook ads are scheduled until the end of March 2019 using the poster imagery.

Contact us

The campaign is coordinated by the Immunisation, Surveillance and Disease Control (ISDC) program team in conjunction with the Communications Directorate.

Contact us if you need further information or materials in alternative formats.

Email: communications@health.wa.gov.au